Weight Watchers Magazine is the trusted choice of over 10 million readers who are ready to change their bodies, change their attitudes, change their lives and gain confidence.

Weight Watchers Magazine reports on the latest breaking news from the worlds of weight management, health/beauty, food and nutrition/fitness, supplying readers with usable information and advice.

Weight Watchers Magazine is the total package when a person is ready to take charge of their life.


BIGGER THAN EVER...
AND STILL GROWING!

A Powerful Brand
• Weight Watchers is one of the top 15 recognized brand names in the country
• One of Adweek’s Top Ten Under 50 Magazines
2 Years in a Row
• Consistent audience growth

Successful Circulation Growth
• 2008 rate base of 1,250,000
• 400,000+ copies sold at newsstand
• 2nd best newsstand performer in the last decade – Capell's Circulation Report (2/26/07)
• Average net per copy rate is $2.27 (ABC 12/31/07)
• High magazine renewal rate

 

Reasons for Reading Weight Watchers Magazine:
• Food & Recipes 77.7%
• Inspiration/Motivation 66.0%
• Health/Fitness/Exercise 61.7%

Source: Weight Watchers Magazine 2006 Subscriber Study, MRI Market Solutions